Beauty Industry

Shiseido Completes Acquisition of Bare Escentuals

Japan-based company pushes ahead with global expansion strategy

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By: Jamie Matusow

Editor-in-Chief

The deal is complete. Japan-based global cosmetics company, Shiseido Co., Ltd., has announced the successful completion of the subsequent offering period offered by its indirect wholly-owned subsidiary Blush Acquisition Corporation for the remaining shares of common stock of Bare Escentuals, Inc., following a tender offer for all of the outstanding Bare Escentuals’ shares for $18.20 per share in cash.

Bare Escentuals will operate as a separate business division of Shiseido and its unique brands will continue to be managed under Bare Escentuals’ current management. Shiseido believes this transaction will enable Shiseido to immediately strengthen its position in the U.S. market and expand its product portfolio into mineral-based cosmetics, and at the same time, Shiseido’s global reach and world-class product development capabilities will help accelerate Bare Escentuals’ growth outside of North America, including in high-growth potential markets throughout Asia.

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